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A copywriter's guide to website copy: By Jemma Mrdak
Often, the importance of good quality website copy is severely underestimated.
A good website consists of two things; quality design and quality copy; without these elements playing equal importance, you won't provide a fantastic user experience.
5 styling tips for your next brand photoshoot: By Hannah Walker
Deciding what to wear on your branding photo shoot can be a little overwhelming – it’s not only a question of what you feel great in, but also what message you want to put across and how well your outfits complement your brand colour palette.
Brand logos: How and where to use them
Brand logos are the visual asset you use to communicate your name, message and vision to current and potential clients. They help build recognition and assist in establishing your brand identity. Let’s break down how and where to use your logos and more.
Navigating fonts and your website
It is so important to be intentional when choosing fonts for your brand and especially your website. The fonts you choose can affect readability, influence tone, and reflect professionalism. They will influence how your ideas, message and information is communicated. Read on to learn more about navigating fonts and your website.
8 tips to effectively utilise your website contact page
A contact page is more than a form. It’s an opportunity to show off your personality, inform your potential customers or clients and provide easily accessible information.
