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A copywriter's guide to website copy: By Jemma Mrdak
Often, the importance of good quality website copy is severely underestimated.
A good website consists of two things; quality design and quality copy; without these elements playing equal importance, you won't provide a fantastic user experience.
5 styling tips for your next brand photoshoot: By Hannah Walker
Deciding what to wear on your branding photo shoot can be a little overwhelming – it’s not only a question of what you feel great in, but also what message you want to put across and how well your outfits complement your brand colour palette.
Navigating fonts and your website
It is so important to be intentional when choosing fonts for your brand and especially your website. The fonts you choose can affect readability, influence tone, and reflect professionalism. They will influence how your ideas, message and information is communicated. Read on to learn more about navigating fonts and your website.
Kate Byrne | EVER
Dr Kate Byrne is Chief Strategist & Managing Director at EVER, a full service change communications and employee engagement agency.
With a PhD in Communication and 20+ years in the field, Kate is an experienced strategist, change leader and communication practitioner who supports senior leaders through transformational business change and game-changing employee engagement.
Kimberly Engwicht | K-Rae Designs
Kimberly is the creative director behind K-Rae Designs, a digital lettering/art and stationery business in Brisbane. Kimberly is a proud South Sea Islander and Aboriginal woman from Bundjalung country, New South Wales.
Jemma Mrdak | Dak & Co
Jemma Mrdak is the founder of award winning style, wellness, travel and lifestyle blog A Stylish Moment, as well as social media agency, Dak & Co.
Emma Fleetwood | The Seasonal Ceramicist
Emma Fleetwood is an emerging Canberra ceramicist working in stoneware and porcelain clays. Emma's label 'The Seasonal Ceramicist' provides homewares and jewellery which combine hand pinched textures with intricate patterned finishes.
Zach Hurst | Merlin’s Group
Zachary (Zach) Hurst, Managing Director at Merlin’s Group, specialises in Project Management and Technology; with over ten years’ experience working in the IT industry. Zach is an ICT Project Manager by trade with a passion for innovative technology. He boasts an accomplished background in Technical Project Management and enthusiastically drives innovation and growth within Merlin’s Group.